Quikrete

Year
2024
Location
Las Vegas, Nevada (USA)
Client
Quikrete Holdings Inc.
Industry
Construction Materials

Built to Demonstrate

DSC
Services
Large Tailored Exhibits
Storage & Logistics
Fabrication
Interactive Displays
Disciplines
Custom Fabrication
Design
Hanging Signs
Integrated Tech & AV
On-Site Logistics
Strategy
Event
World of Concrete

Overview

Designed for World of Concrete 2024, the Quikrete exhibit combined large-scale branding, product displays, and live demonstration areas within an open industrial environment built for education, engagement, and high visitor traffic.

Challenge

Quikrete needed an environment that could showcase both product innovation and real-world application. The space had to support technical education, live demonstrations, and large visitor engagement within one cohesive exhibit experience.

Solution

IGE designed an open exhibit centered around a live demonstration zone, oversized branded structures, integrated product displays, and presentation areas that guided visitors through demos, education, and business conversations.

Impact

When working in construction, it is always important to have a strong foundation. With innovation and leading technology on their side, Quikrete was able to show their strength to business partners. Whether it was on the finer details or putting them to the test, Quikrete stood tall on the show floor.

Live Demo Zone
Central Feature
Large Footprint
50 x 100 ft
Hands-On Product Displays
6