Quikrete
- Year
- 2024
- Location
- Las Vegas, Nevada (USA)
- Client
- Quikrete Holdings Inc.
- Industry
- Construction Materials
Built to Demonstrate
- Services
- Large Tailored Exhibits
- Storage & Logistics
- Fabrication
- Interactive Displays
- Disciplines
- Custom Fabrication
- Design
- Hanging Signs
- Integrated Tech & AV
- On-Site Logistics
- Strategy
- Event
- World of Concrete
Overview
Designed for World of Concrete 2024, the Quikrete exhibit combined large-scale branding, product displays, and live demonstration areas within an open industrial environment built for education, engagement, and high visitor traffic.
Challenge
Quikrete needed an environment that could showcase both product innovation and real-world application. The space had to support technical education, live demonstrations, and large visitor engagement within one cohesive exhibit experience.
Solution
IGE designed an open exhibit centered around a live demonstration zone, oversized branded structures, integrated product displays, and presentation areas that guided visitors through demos, education, and business conversations.
Impact
When working in construction, it is always important to have a strong foundation. With innovation and leading technology on their side, Quikrete was able to show their strength to business partners. Whether it was on the finer details or putting them to the test, Quikrete stood tall on the show floor.
- Live Demo Zone
- Central Feature
- Large Footprint
- 50 x 100 ft
- Hands-On Product Displays
- 6