Converge

Converge and its sister brand SiliconExpert partnered with IGE to create a large-scale exhibit for Electronica 2024 in Munich. The space combined meeting rooms, hospitality areas, and integrated technology displays within one cohesive environment designed to support engagement, collaboration, and business conversations.

Designing a cohesive environment that balanced Converge and SiliconExpert’s identities while integrating meeting rooms, hospitality spaces, technology displays, and open visitor flow within one large-scale exhibit.

The exhibit combined welcoming meeting environments, integrated technology displays, and hospitality-focused spaces within a clean, open layout. The large-scale hanging signage and clear circulation paths helped unify both sister brands while providing space for each of them to shine.

The exhibit created a strong presence at Electronica 2024, encouraging engagement through collaborative environments, private meeting spaces, and integrated technology displays while reinforcing both brands’ positions within the electronics and supply chain industry.