Newmar

For RVX 2019, IGE partnered with Newmar to create a large-scale exhibit that showcased the brand’s luxury RV lifestyle through open layouts, dedicated vehicle displays, premium finishes, and comfortable gathering areas.

Newmar needed a large exhibit that could accommodate four full-size RVs without having the structure overpower the vehicles. The space had to feel open, premium, and connected to the lifestyle the brand represents.

We designed a hospitality-inspired environment with open pathways, lounge areas, scenic graphics, and dedicated RV display zones. Each vehicle had its own moment while the overall space felt cohesive, comfortable, and easy to explore.

The exhibit reinforced Newmar’s premium positioning and created a strong visitor experience centered around comfort, lifestyle, and exploration. The project received the First Place RVX Display Award for Large Display.